This page provides details of the "Income Generation Options For Your Web Site" workshop session facilitated by Diane McDonald (University of Strathclyde) at the Institutional Web Management: 2001 workshop held at Queen's University Belfast on 25-27 June 2001.
This session will consider various options for generating income using Web sites, and discuss the pros and cons of different approaches. A case study on the potential for the use of Web advertising to generate income will be given.