E-business: Why Join In?
This page provides details for the plenary talk on
"E-business: Why Join In?".
- Title:
- E-business: Why Join In?
- Speakers:
- Heidi Fraser-Krauss and Ester Ruskuc, University of St Andrews
- Abstract:
- The presentation will focus on the broader issues behind a move to e-business,
and will examine the strategic and operational objectives of why an organisation
should decide to make such a move. The presenters will also highlight the
significant cultural changes needed in the organisation to make e-business work
by using examples from the successful e-business implementation in at the
University of St Andrews.
- Time:
- This session tooke place from 14:45-15:30 on Tuesday 27th July 2004.
- Contact Details
-
Heidi Fraser-Krauss
University of St Andrews
St Andrews
Email: hmfk AT st-andrews.ac.uk |
Ester Ruskuc
University of St Andrews
St Andrews
Email: er3 AT st-andrews.ac.uk |