Plenary Talk 8:
Social Participation in Student Recruitment
This page provides details of the plenary talk on
"Social Participation in Student Recruitment".
- Title:
-
Social Participation in Student Recruitment
- Speaker:
- Paul
Boag, Headscape
- Abstract:
- Social participation is the cornerstone of the web 2.0 movement and has
been spearheaded by sites such as digg.com. One of the underlying principles
of these sites is that peer to peer recommendations carry more weight than
those from either a search engine or from corporate advertising. The commercial
sector has been quick to adopt this peer review mechanism with customer
reviews and ratings.
This talk proposes to explore how social participation can be applied to the
process of recruiting new students and what lessons can be learnt from the
approach adopted by the commercial sector. We will also look at what institutional
barriers exist that prevent this approach and how these can be overcome.
- Contact Details:
- Paul Boag
7 Fields Oak
Blandford
Dorset
DT11 7PP
Email: paul.boag@headscape.co.uk
Tel: 01258 453889
Mob: 07760 123 120
- Time:
- This talk took place from 14.15-15.00 on Tuesday 17th July 2007.
